COLLABORATORS
Sarika Bhageratty
TOOLS
Adobe Illustrator
Adobe Photoshop
Adobe After Effects
Adobe Premiere Pro
DURATION
7 weeks
01
Overview
The objective: to fuse our diverse creative skill sets into a cohesive and impactful broadcast media package.
Inspired by Hermès' timeless elegance and the resurgence of the "old money" aesthetic, we crafted a visual identity that reinforces the brand's heritage while positioning it firmly in the contemporary digital landscape. Our design language drew from Hermès' iconic motifs, the graceful power of equestrian movement, and the refined minimalism seen in modern luxury branding.
More than a showcase of products, our vision reimagined Hermès as a curator of meaningful heirlooms — objects not only of beauty, but of emotional permanence. We aimed to celebrate the brand's role as a storyteller, preserving memories, values, and craftsmanship to be passed on through generations.
02
Process
Figure 1 : Read our full script
Storyboarding
Our storyboard visualizes Hermès pieces as cherished keepsakes, passed down through generations. At the heart of this narrative is the iconic Kelly bag, exchanged between hands — a powerful symbol of legacy, emotional continuity, and the transfer of values through time.
To immerse viewers in the world of Hermès, the journey begins with the brand's signature orange box used as a bold, cinematic transition. This instantly recognizable element becomes the gateway into a story woven with elegance, history, and timeless craftsmanship.
Figure 2 : Memories Woven in Time Storyboard

